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Bob Iger Talks About All Things Marvel for China and Shanghai Disneyland



During a recent quarterly earnings conference call, Disneyandmore reports that Disney CEO Bob Iger talked about the cinematic popularity of the Marvel Universe in China, and what it could mean for the future of Chinese television, and more specifically, Shanghai Disneyland:

“Marvel has gotten extremely popular in China, and I think (Avengers: Endgame) has already done somewhere in the neighborhood of $600 million at the box office in China. So the idea of bringing the Marvel television shows to China as part of a direct-to-consumer platform…is something that we’re very, very interested in. As it relates specifically to (our park in) Shanghai, we think we have a huge opportunity for Marvel there. That’s a hint to our parks and resorts group.” Iger then hinted that WDI Imagineers, “…should be hard at work already designing and developing some Marvel presence in Shanghai,” and concluded his conference call remarking that, “…in China, we don’t have any restrictions. So I imagine we’re, at some point, going to get very ambitious about what we do with Marvel at Shanghai Disneyland.”

Of course, Iger mentioned no timeframe for the possible Marvel Land at Shanghai Disneyland, but Disneyandmore writer Alain Littaye speculates in her post about where a land as large as the Marvel Universe would dictate might be built at Shanghai Disneyland. Littaye believes the best place to build Marvel Land, based on the amount of land available, would be at the back of the existing Park, behind Toy Story Land, Fantasyland and Treasure Cove. Zooming in on Google Earth, the area Littaye references is approximately 102.326 square meters! However, as Littaye points out in an updated article, much of that land is predicted to be the site of the new Zootopia Land, construction of which has already broken ground.

So I guess while we will have to wait for direct confirmation from Bob Iger and Walt Disney Imagineering about Marvel Land’s exact location, Shanghai Disneyland has the addition of two new lands on the horizon which should excite Disney Parks’ fanatics worldwide!

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  1. Pingback: AAM’s Guide to “Band in China,” the Episode That Got South Park Banned in China | Alliance for American Manufacturing

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