By: Carmen Smith, Senior Vice President, Creative Development – Product/Content & Inclusive Strategies
Strike up the band because we’ve saved a seat for you on this musical journey with Tiana and friends! The name of the new attraction evolving from the reimagining of Splash Mountain was announced today during ESSENCE Fest in New Orleans: Tiana’s Bayou Adventure. The all-new adventure will bring guests into the world of Walt Disney Animation Studios’ film “The Princess and the Frog” like never before is coming to Magic Kingdom in Florida and Disneyland park in California in late 2024.
Walt Disney Imagineers have been frequent travelers to Louisiana while conducting extensive research to ensure Tiana’s Bayou Adventure preserves the heart and soul of the city that inspired Princess Tiana’s story. From exploring the French Market and the bayou, to consulting with academics, chefs, musicians and cultural institutions, Imagineers have received inspiration from all over the region and learned from local experts along the way.
This research was explored in detail today at the French Quarter’s historic Preservation Hall during an intimate event held in honor of ESSENCE Fest, happening this weekend in New Orleans. With its own distinct history bringing people together, Preservation Hall was the ideal location to celebrate an attraction where music and community are at the heart of a transformational journey.
The celebration included a panel moderated by Victoria Uwumarogie, senior lifestyle editor at ESSENCE Magazine. Joining me in this discussion were colleagues and friends Charita Carter, executive producer of relevancy activations at Walt Disney Imagineering, Ted Robledo, executive creative director at Walt Disney Imagineering and Stella Chase, daughter of the late Chef Leah Chase who inspired Tiana’s story. Guests were treated to live art demonstrations provided by emerging talent from YAYA Arts Center, an organization we’ve engaged to commission artwork from alumna Sharika Mahdi. Music from the world-renowned Preservation Hall Jazz Band echoed throughout the hall, along with a performance by the voice of Mama Odie and living legend herself, Jenifer Lewis.
Guests are in for a true treat with local flavor when Tiana’s Bayou Adventure opens in late 2024. As Charita Carter shared, “in many ways, Tiana’s Bayou Adventure is a love letter to New Orleans. Like the musical city that inspired this attraction, Tiana’s second act is about a community working in harmony to achieve something extraordinary. She reminds us of an immutable truth we can all relate to: ‘if you do your best each and every day, good things are sure to come your way.’ And that’s a melody we can all sing along to!”
To be able to join New Orleans in the celebration of Black joy as we bring Tiana’s story to its roots is a full-circle moment I’m so proud to realize. Ted Robledo added that “the joie de vivre that animates this region so brilliantly not only inspired Tiana’s journey, but also our team at Walt Disney Imagineering.” It’s our intention to do that jubilant spirit justice when advancing the storyline of Princess Tiana at our parks.
First announced in 2020, Tiana’s Bayou Adventure will take guests on a musical adventure inspired by the beloved story and characters from the fan-favorite film. Picking up where the film left off, guests will join Princess Tiana, Naveen and jazz-loving alligator Louis on an adventure through the bayou as they prepare to host a one-of-a-kind Mardi Gras celebration where everyone is welcome. Along the way, guests will encounter familiar faces, make new friends and travel through the bayou to original music inspired by songs from the film as they are brought into the next chapter of Tiana’s story.
